Effective Mobilization & Empowering through Sustainable
Livelihood Trainings


Mr. Swagat Kumar Rath
Lecturer Marketing Management
Shri D.B. Pawar College of Management


A growing number of  Semi-Urban and Rural people's lives in poor quality harassing with inadequate provision  of water,sanitation,dranage,education with minimal Social Services as a outcome they lives in anxious  because of absence of reliable income sources.

Now a day's not only Government, most of the corporate established their CSR (Corporate Social Responsibility) for developing physical mobility, self efficiency by empowering them through sustainable livelihood program

The main aim is provide them a Stable income and wipeout the Poverty and suffering.

Basic Steps Involved in Livelihood Training Programs:

1) Mobilization and Identify the Resources of the Community.
2) Community Needs.
3) Analysis of livelihood trainings on the basis of Mobilization
4) IDP (Individual development Plan).
5) Base on IDP Provide them Livelihood Trainings.
6) Hold their hands

1. Community Mobilization and Identify the Community Resources

Community Mobilization means for a specific region, groups, village, semi urban areas, what are the resources available in the community and where they are lacking. Community Mobilization s basic goal is how to develop the community, Organizing Plans for development, Survey for right opportunity and empowerment, achieve Social, economical and cultural Goals

Why? Mobilization

  • Involve with Them: Involve with them to know them and planning for development of the community.
  • What are the Needs of the Community? After involvement communicate with them for and what are the areas should be developed.
  • Encouraging Individual and groups with Organization: Encourage them for livelihood Program and tell them how the Organization will help them to overcome from suffering
  • Provide them facility to change and Support: Provide them the right livelihood program to change individuals & support them before they tensed.
  • Motivate them, Observe them, Don't talk regarding Monetary terms, Organize them

Identify Community Resources:

What are the basic Community Resources?

Human It deals with knowledge, ability.

Natural- what are the natural resources like Lands, Forrests

Physical-Production Equipments

Social- Groups

2. Community Needs:

After the Effective Mobilization the Output is what are the basic Community Needs and where the community, groups or individual lacking like education, agriculture, social factors, environmental factors & health factors etc.

3. Analysis of livelihood trainings on the basis of Mobilization

4. IDP and Livelihood Strategy:

Individual development Plans made for which livelihood is suitable for empowering him .Like Adult Educatiuons, Women educations, Agricultural development, Health (HIV, Aids, and Polio) Development.

This is very much necessary because to understand every individual and give them livelihood trainings so that he /she will quickly recover from poverty level.

IDP Examples

Alternative for Rural Moments-Developing Health Education for women and

Dr.Reddys Foundation -Providing Youth Education and empowering them through Sustainable Livelihoods.

Akshara-Providing Agricultural Developments in rural Semi Urban Zones.

5. Hand Holding

Hold the hand means give them a dignity to live with a status and meaning of living with enhancing capabilities. Reducing Poverty and shock by sustainable livelihoods.


Alternative for rural moments, Balasore, Orissa


http://www.aksharakriti.org  and Livelihood strategy magazine

Mr. Swagat Kumar Rath
Lecturer Marketing Management
Shri D.B. Pawar College of Management

Source: E-mail June 30, 2011


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