Faculty Column Page 1 Article No. 1 to 99
|
No. |
Title |
Author |
Institute |
99. |
Fiber Optics: Status in India |
Dr. Vijay Pithadia, Assistant Professor [ June 21, 2004 ] |
Shri Lauva Patel Trust College For Women, Amreli–GJ |
98. |
The Positioning MANTRA |
Prof. Shravan Rungta Faculty - Advertising [ June 19, 2004 ] |
N L Dalmia Institute of Mngt Studies and Research, Mumbai |
97. |
Promotional Strategies |
Prof. Shravan Rungta Faculty - Advertising [ June 19, 2004 ] |
N L Dalmia Institute of Mngt Studies and Research, Mumbai |
96. |
Public Relations |
Prof. Shravan Rungta Faculty - Advertising [ June 18, 2004 ] |
N L Dalmia Institute of Mngt Studies and Research, Mumbai |
95. |
Analysis of Performance Appraisal by Collective Action in Indian Sugar Industry
|
Dr. Pratapsinh Chauhan, Director Prof. D K Shah, Dean
Dr. Vijay Pithadia, Kidevices Chair [ June 17, 2004 ] |
Smt R.D. Gardi Inst. of Bus. Mgmt, Saurashtra University, Rajkot, Faculty of Arts, SaurashtraUniv, Rajkot Karpagam Arts & Science College, Coimbatore |
94. |
Determinants of Individual's Motivation to Work |
Mrs. R. Nirmala, Research Associate [ June 15, 2004 ] |
Goa Institute of Management, Ribandar, Goa |
93. |
IT & its impact on issues relating to consumer behavior with reference
to healthcare |
Dr. Vijay Pithadia KIDEVICES Chair, Dept. Mgmt Studies Dr. T A Venkatachalam Professor & Director, Dept Mgmt Studies [ June 15, 2004 ] |
Karpagam Arts & Science College, Coimbatore Karpagam Engineering College,
Coimbatore |
92. |
Performance & Challenges for Family Businesses |
Prof R K Gupta [ June 15, 2004 ] |
Aravali Institute of Management, Jodhpur |
91. |
Setting up e-Marketing through Drop Shipping Model |
Prof R K Gupta [ June 12, 2004 ] |
Aravali Institute of Management, Jodhpur |
90. |
E- Business Potential for SMEs |
K. Srinivasan, Faculty-Marketing [ June 11, 2004 ] |
Jansons School of Business, Coimbatore |
89. |
Innovative Channel Strategies in Insurance Industry: An Exploration |
K. Srinivasan, Faculty-Marketing [ June 11, 2004 ] |
Jansons School of Business, Coimbatore |
88. |
Purchasing Power Parity: Significance in Economy |
Prof R K Gupta [ June 8, 2004 ] |
Aravali Institute of Management, Jodhpur |
87. |
The Advertising Planning Cycle |
Prof. Shravan Rungta Faculty - Advertising [ June 4, 2004 ] |
N L Dalmia Institute of Mngt Studies and Research, Mumbai |
86. |
* Advertising v/s Sales Promotion * Building a Sales Promotion Plan |
Prof. Shravan Rungta Faculty - Advertising [ June 1, 2004 ] |
N L Dalmia Institute of Mngt Studies and Research, Mumbai |
85. |
Brand Architecture |
Prof. Shravan Rungta Faculty - Advertising [ May 27, 2004 ] |
N L Dalmia Institute of Mngt Studies and Research, Mumbai |
84. |
Biology or Buy-Logy? David Vs Goliath-Who will be the winner? |
Prof. S. Suresh Asst. Professor, Management Studies Ms. Rajni Chopra, Lecturer, Management Studies [ May 24, 2004 ] |
Institute of Management & Research, Ghaziabad Rajkumar Goel Institute of
Technology, Ghaziabad |
83. |
Customer Loyalty, Employees and Branding |
Prof R K Gupta [ May 24, 2004 ] |
Aravali Institute of Management, Jodhpur |
82. |
"Marketing of Legal Services: Emerging Challenges and Opportunities" |
Prof R K Gupta [ May 10, 2004 ] |
Aravali Institute of Management, Jodhpur |
81. |
Management Games (A Teaching Methodology for Knowledge Acquisition and Skill Upgradation for B-School Students) |
K.V. Kannan Lecturer, Department of MBA [ May 8, 2004 ] |
K.S.R. College of Arts & Science, Tiruchengode |
80. |
Organised Retailing in India - An Overview |
Prof. Shravan Rungta Faculty - Advertising [ May 8, 2004 ] |
N L Dalmia Institute of Mngt Studies and Research, Mumbai |
79. |
Financial Services in the Internet Era |
Kamini Shah Faculty Member (Financial Management) [ May 6, 2004 ] |
SEMCOM College, Vallabh Vidyanagar |
78. |
Applicability of Artificial Intelligence in Different Fields of Life |
Prem Parashar, Senior Lecturer [ May 5, 2004 ] |
Regional Institute of Management & Technology Mandi Gobindgarh (Punjab) |
77. |
Competency Mapping (An immediate need for Indian Companies) |
K.V. Kannan Faculty, Department of MBA [ May 1, 2004 ] |
K.S.R. College of Arts & Science, Tiruchengode |
76. |
Loyalty Marketing |
Preeti Menon & Hetal Machhi Faculty of Commerce & Management [ May 1, 2004 ] |
SEMCOM College, Vallabh Vidyanagar |
75. |
Accounting for Productivity : A New Dimention |
Dre. Hitesh J. Shukla MBA Deaprtment [ April 30, 2004 ] |
Saurashtra University, Rajkot |
74. |
* Integrated Marketing Communications * TVC – Television Commercial Formats
* Basics of Brand Management |
Prof. Shravan Rungta Faculty - Advertising [ April 30, 2004 ] |
N L Dalmia Institute of Mngt Studies and Research, Mumbai |
73. |
Brand Development: Some Issues |
Prof R K Gupta [ April 22, 2004 ] |
Aravali Institute of Management, Jodhpur |
72. |
Benchmarking for Competitive Edge |
Prof R K Gupta [ April 15, 2004 ] |
Aravali Institute of Management, Jodhpur |
71. |
Consumer Behaviour and Buying Decision Making |
Hetal Machhi, Faculty Vikram Jain,
Area Sales Manager [ April 14, 2004 ] |
SEMCOM College, Vallabh Vidyanagar Jineshwar Writing Instr. Ltd. |
70. |
Drip Marketing - Powerful Marketing Opportunity |
Prof R K Gupta [ April 3, 2004 ] |
Aravali Institute of Management, Jodhpur |
69. |
Association Rule-A Tool for Data Mining |
Praveen Ranjan Srivastava Lecturer (Computer Science) [ March 24, 2004 ] |
Banasthali Vidyapith, Rajasthan |
68. |
Market Potential for Private Life Insurance Companies in India |
K.V. Kannan, Lecturer R. Sathiskumar Dr. L. Manivannan, Reader [ March 18, 2004 ] |
K.S.R. College of Arts & Sc., Tiruchengode
Erode Arts College, Erode |
67. |
Green Marketing by - Design & Approach |
Vinit Dani, Faculty for Management [ March 15, 2004 ] |
Hyderabad Presidency College |
66. |
Green Consumer |
Vinit Dani, Faculty for Management [ March 15, 2004 ] |
Hyderabad Presidency College |
65. |
Innovation and Entrepreneurship - at glance |
Dr. K. Ramasamy M. Subramanian [ March 2, 2004 ] |
SN College, Madurai R.L. Institute of Mngt. Studies, Madurai |
64. |
Promotion of Tourism (Challenges & Opportunities for India) |
K. Prakash, Lecturer [ March 2, 2004 ] |
Dept. of Management Studies Vel Tech Group of Inst, Chennai |
63. |
Motivating Self and Employees |
Prof R K Gupta [ March 1, 2004 ] |
Aravali Institute of Management, Jodhpur |
62. |
System and Models |
Praveen Ranjan Srivastava Lecturer (Computer Science) [ February 27, 2004 ] |
Banasthali Vidyapith, Rajasthan |
61. |
Need for a Level Playing Ground in Telecom |
Krishna Chaitanya V. Asst. Prof. & Research Associate (Fin.) [ February 21, 2004 ] |
Dhruva College of Management, Hyderabad |
60. |
Introduction to ERP Primary References |
Praveen Ranjan Srivastava Lecturer (Computer Science) [ February 17, 2004 ] |
Banasthali Vidyapith, Rajasthan |
59. |
Critical Issues of Indian Management Education |
Krishna Chaitanya V. Asst. Prof. & Research Associate (Fin.) [ February 9, 2004 ] |
Dhruva College of Management, Hyderabad |
58. |
International Trade and Indian Agriculture Sector |
Krishna Chaitanya V. Asst. Prof. & Research Associate (Fin.) [ February 9, 2004 ] |
Dhruva College of Management, Hyderabad |
57. |
Disinvestment of Public Sector Undertakings |
Krishna Chaitanya V. Asst. Prof. & Research Associate (Fin.) [ February 5, 2004 ] |
Dhruva College of Management, Hyderabad |
56. |
Causes for Non-Performing Assets in Public Sector Banks |
Krishna Chaitanya V. Asst. Prof. & Research Associate (Fin.) [ February 5, 2004 ] |
Dhruva College of Management, Hyderabad |
55. |
Universal Banking - The Indian Perspective |
Krishna Chaitanya V. Asst. Prof. & Research Associate (Fin.) [ February 5, 2004 ] |
Dhruva College of Management, Hyderabad |
54. |
Changing Trends in Buyer – Seller Relationship |
Monika Bhatt, Lecturer–Marketing [ February 5, 2004 ] |
Institute of Management Education, Ghaziabad |
53. |
Emerging dimensions of HRD through IT |
Dr. Vijay Pithadia Faculty Member, Dept. of Mngt. Studies [ January 31, 2004 ] |
Karpagam Arts & Science College, Coimbatore |
52. |
Role of IT in Services Sector |
K.V. Kannan, Lecturer Dr. L. Manivannan, Reader
[ January 28, 2004 ] |
K.S.R. College of Arts & Science Tiruchengode, T.N.
Erode Arts College, Erode |
51. |
The Role of Expert System in Management |
Prem Parashar, Senior Lecturer [ January 7, 2004 ] |
Regional Institute of Management & Technology Mandi Gobindgarh |
50. |
Challenges Ahead for Venture Capital Financing In India |
Prof. Archana Nema [ January 6, 2004 ] |
Maulana Azad National Institute of Technology, Bhopal |
49. |
Data Mining and Customer Relationships |
Praveen Ranjan Srivastava Lecturer (Computer Science) [ December 31, 2003 ] |
Banasthali Vidyapith (Deemed University), Rajasthan |
48. |
Corporate Governance - A Needy Discussion |
M. Subramanian Faculty in Finance [ December 23, 2003 ] |
RL Institute of Management Studies, Madurai |
47. |
Impact of Education on Consumer Behaviour with Social Change |
Puneet Kumar [ December 21, 2003 ] |
Institute of Management Education, Sahibabad, Ghaziabad |
46. |
The Eight Keys to make World-Class Organizations |
Prof R K Gupta [ December 20, 2003 ] |
Aravali Institute of Management, Jodhpur |
45. |
Advertising, Targeting Kids: Some Concerns |
Dr. Harsh Purohit, Lecturer Mrs. Charu Vyas, Lecturer
[ December 16, 2003 ] |
WISDOM, Banasthali Vidyapith F.H.S., Banasthali Vidyapith |
44. |
Data Collection Methodology for Expansion of Plants: A Functional Approach on Paper
Mills Considering the Product "News Print Paper" |
Puneet Kumar [ December 16, 2003 ] |
Institute of Management Education, Sahibabad, Ghaziabad |
43. |
Communication in IT Age |
Dhiraj Sharma Senior Lecturer [ December 4, 2003 ] |
Regional Institute of Management & Technology, Mandi Gobindgarh |
42. |
Becoming Your Ideal Self |
Prikshat Verma Senior Lecturer [ December 1, 2003 ] |
Regional Institute of Management & Technology, Mandi Gobindgarh |
41. |
PIMS (Profit Impact of Marketing Strategy) Program |
Prof R K Gupta [ November 7, 2003 ] |
Aravali Institute of Management, Jodhpur |
40. |
HR Management and Staff Development |
Prof R K Gupta [ October 31, 2003 ] |
Aravali Institute of Management, Jodhpur |
39. |
India Incorporation and IPR: Time for A Relook |
Dr. Harsh Purohit Lecturer, Intl. Business & Finance [ October 16, 2003 ] |
WISDOM, Banasthali Vidyapith, Rajasthan |
38. |
The Secrets of Successful Branding |
Prof R K Gupta [ October 13, 2003 ] |
Aravali Institute of Management, Jodhpur |
37. |
Investment Fundas' |
M. Subramanian Faculty in Finance [ October 6, 2003 ] |
RL Institute of Management Studies, Madurai |
36. |
Productivity & Transactional Analysis |
Prof R K Gupta [ September 16, 2003 ] |
Aravali Institute of Management, Jodhpur |
35. |
MAN+AGE+MEN+T (TODAY): Analysis & Perspective |
Srikant Kapoor Faculty (Management) [ August 14, 2003 ] |
Institute of Management Education, Sahibabad,Ghaziabad |
34. |
Building Successful CRM |
Prof R K Gupta [ August 14, 2003 ] |
Aravali Institute of Management, Jodhpur |
33. |
Secrets of Successful Consultancy (A satire) |
Prof R K Gupta [ August 13, 2003 ] |
Aravali Institute of Management, Jodhpur |
32. |
CRM with Datawarehouse: "Optimizes Customer Insight." |
Vikas Saraf Lecturer of Marketing Management [ August 8, 2003 ] |
WISDOM, Banasthali Vidyapith (Deemed) University P.O. Banasthali (Rajasthan)
|
31. |
Interdisciplinary Approach in the Field of Education |
Dr. Purabi Chakravarty Department of Education [ July 31, 2003 ] |
Institute of Management Education, Ghaziabad |
30. |
Competitiveness the buzz word - in the global economy |
M. Subramanian Faculty in Finance [ July 15, 2003 ] |
RL Institute of Management Studies, Madurai |
29. |
Models of Ethical Decision Taking |
Dr. K. Elangchezhian Professor & Head D. Malmarugan Research Scholar (VIT), Lecturer (SIT) [ July 11, 2003 ] |
College Of Management Studies VIT, Vellore VIT, Vellore
Sona College Of Tech, Salem. |
28. |
Marketing Strategy-The first steps |
Prof R K Gupta [ July 11, 2003 ] |
Aravali Institute of Management, Jodhpur |
27. |
Advertising revisited- The Good, Bad, & Ugly |
Srikant Kapoor, Faculty (Management) [ July 11, 2003 ] |
Institute of Management Education, Sahibabad,Ghaziabad |
26. |
Insurance Marketing - A Paradigm Shift |
Dr. M. Senthil Faculty A.G.V. Narayanan
Assistant Professor - Marketing [ July 9, 2003 ] |
Alagappa Institute of Management,Karaikudi School of Management, Sri Krishna
College of Engineering & Technology, Coimbatore |
25. |
Is Employee Loyalty Dead? Think Again! (A case for Employee Satisfaction)
|
Prof R K Gupta [ July 5, 2003 ] |
Aravali Institute of Management, Jodhpur |
24. |
Great Expectation |
Subir Verma, Head (Training & Placement) [ June 30, 2003 ] |
Institute of Business Administration &Training (IBAT), Bhubaneshwar |
23. |
Fuzzy logic and Expert Systems in Business Applications |
Prof R K Gupta [ June 30, 2003 ] |
Aravali Institute of Management, Jodhpur |
22. |
(Re) Brand You This marketing expert and author will help you reboot yourself
after a layoff. |
Subir Verma Head (Training & Placement) [ June 28, 2003 ] |
Institute of Business Administration &Training (IBAT), Bhubaneshwar |
21. |
Demarketing - Tool for Social Good |
Prof R K Gupta [ June 19, 2003 ] |
Aravali Institute of Management, Jodhpur |
20. |
Practical Side of Leadership |
Prof R K Gupta [ June 10, 2003 ] |
Aravali Institute of Management, Jodhpur |
19. |
Interpersonal Need Orientation of School Teachers, College Lecturers, Doctors and
Defense Officers : - A Study using FIRO ELEMENT-B instrument |
Prof T. Thomas HOD & Professor, MBA Dept Prof (Dr.) T. Dayakara Rao Professor & Director – Incharge [ May 29, 2003 ] |
Bharatiya Vidya Bhavan Vivekananda College of Sc., Hum. & Com., Secunderabad.
GIDC ROFEL Institute of Management Studies, Vapi. |
18. |
Case Method in Teaching Management - A Critique |
Prof R K Gupta [ May 16, 2003 ] |
Aravali Institute of Management, Jodhpur |
17. |
Low Interest Rates Create Wealth |
Pankaj Bajaj Assistant Professor [ May 12, 2003 ] |
Aravali Institute of Management, Jodhpur |
16. |
"Transforming sand into solar cell : The responsibility
of the Management Faculty" |
Prof. T.Thomas HOD & Professor (OB), MBA Dept. [ May 12, 2003 ] |
Bharatiya Vidya Bhavan Vivekananda College of Science, Humanities
& Commerce, Secunderabad |
15. |
Becoming World Class Manufacturer - Indian Perspective |
Prof R K Gupta [ May 2, 2003 ] |
Aravali Institute of Management, Jodhpur |
14. |
A Study on Customer Relationship Management Practices in Hospitals
|
Dr. K.Elangchezhian, PhD HOD MBA D. Malmarugan,
Research Sholar [ April 26, 2003 ] |
Vellore Institute of Technology Deemed University, Vellore |
13. |
Current Issues on Macro Economic Management in India (2003)
|
Prof R K Gupta [ April 26, 2003 ] |
Aravali Institute of Management, Jodhpur |
12. |
Close to the Heart of Consumer - Ethnography |
Prof R K Gupta [ April 18, 2003 ] |
Aravali Institute of Management, Jodhpur |
11. |
Baby Boomer - The Real Boomer !! |
K.V. Kannan Lecturer, Department of MBA [ April 9, 2003 ] |
K.S.R. College of Arts & Science, Tamil Nadu |
10. |
Vegetable Soup for Management Teachers |
Harsh Purohit, Lecturer, Intl. Business & Finance [ March 17, 2003 ] |
WISDOM, Banasthali Vidyapith, Rajasthan |
9. |
Indian Entertainment Companies in Global Arena: Bright Prospects
|
Harsh Purohit, Lecturer, Intl. Business & Finance [ March 8, 2003 ] |
WISDOM, Banasthali Vidyapith, Rajasthan |
8. |
Distribute to Survive and Grow She (Customer) is Always Right
Why Do You Die Small? |
Vikas Kalani, Assistant Professor [ February 8, 2003 ] |
Aravali Institute of Management, Jodhpur |
7. |
Gone are the days of "Return without Risk" |
Pankaj Bajaj, Assistant Professor [ February 5, 2003 ] |
Aravali Institute of Management, Jodhpur |
6. |
Balanced Scorecard - An Emerging Dimension |
Manav Jindal & Sanjeev Bansal Faculty Members [ February 5, 2003 ] |
Punjab Institute of Management and Technology, Mandi Gobindgarh |
5. |
Knowledge Management |
Deepak Srivastava, Lecturer [ January 25, 2003 ] |
Department of Management, Bhilai Institute of Technology, Durg |
4. |
Globalization and India-Some Issues |
Prof. R K Gupta [ January 18, 2003 ] |
Aravali Institute of Management, Jodhpur |
3. |
Social Responsibility of Corporate Sector |
Deepak Srivastava, Lecturer [ January 18, 2003 ] |
Department of Management, Bhilai Institute of Technology, Durg |
2. |
Sustaining Quality in Management Education |
Prof. Varun Arya, Director [ September 21, 2002 ] |
Aravali Institute of Management, Jodhpur |
1. |
Organizational Behaviour : Technology Vs Management |
Dr. K.S.Srinivasa Rao, Assistant Professor (QM & OR) [ August 28, 2002 ] |
Nirma Institute of Management, Ahmedabad |
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