Faculty Column Page 14
Article No. 1301 to 1400
 

No.

Title

Author

Institute

1400

"Kolaveri Di" - A marketing strategy of Viral Marketing

Vijay Prakash Gupta, Lecturer
[December 9, 2011]

CMD, Modinagar

1399

A Study on Analysis of Equity Share Price Behavior of the Selected Industries

S. Uma, Asst. Professor
[December 1, 2011]

Dr. SNS Rajalakshmi College of Arts and Science

1398

Wrap Advertising

Mr. Bharath T.S, Asst. Professor
[November 11, 2011]

SJB Institute of Technology, Bangalore

1397

Strategic Corporate Social Responsibility: Challenging Sustainable actions in India

Ms Nidhi Khurana, Asst. Professor
[November 9, 2011]

Asia Pacific Institute of Information Technology, Panipat

1396

Servant Leadership: Is it relevant or obsolete?

Prof. Meera Uday, Faculty /
Dr. R.Krishna, Director
[November 9, 2011]

Gupta College of Management, Bangalore / Cambridge Institute of Technology, Bangalore

1395

Employee Branding - A New Mantra of Employee Retention in the Indian Corporate

Mr. P. Aranganathan, Research Scholar / Asst. Professor/MBA /
Mr. S.Dani Jacob Prakash, MBA (HR & Marketing)  [November 5, 2011]

Bharathiyar University, Coimbatore / M.I.E.T. Engineering College, Trichy

1394

Managing Enterprise Resource Planning (ERP) - Enabled Change for Future Perspective

Ms.V.M. Anitha Rajathi, Asst. Professor & Research Scholar /
Mr. M. Kathiravan, Lecturer & Research Scholar / Mr. S. Dani Jacob Prakash,
II Year Student  [November 5, 2011]

Anna University of Technology, Trichirapalli / M.I.E.T Engineering College, Trichirapalli

1393

The Role of Industrial Safety and its Impact on Psychology of the Employees

Swagat Kumar Rath,
Asst. Professor  [November 1, 2011]

Shri Dhondu Baliram Pawar College of Management, Nashik

1392

Necessitating the need of Organization Development as a facilitator of change management - A transition of muddling though to making millions

Ms. Vijit Chaturvedi, Asst. Professor /
Dr. D.S. Yadav, Asst. Professor
[October 7, 2011]

Lingaya's University / RBS College

1391

The impact of soft skills and personality development in moulding the youth of Kerala

Dr.R.Jubi, Professor  & Head /
Sulfikar Ahammed.N & Sumi.S, S3 MBA  [September 30, 2011]

MarThoma Institute of Information Technology, Kollam

1390

Preference of Retailers towards ITC Candyman and its Competitors

Mr. Robin Neema, Asst. Professor
Mr.Upendra Singh Panwar,
Asst. Professor
Ms. Mahak Goreja, Asst. Professor
Mr. Sanjay Maheshwari,
Asst. Professor
[September 27, 2011]

Vishisht School of Management, Indore

1389

Work Life Balance in Current Scenario

Mr. Nazeer Khan S.
[September 19, 2011]

Ibri College of Technology, Sultanate of Oman

1388

Testing the Effectiveness of New Employee Orientation Program in NGO (Non- Governmental Organisation), Chennai,
a Case Study

Dr. (Mrs.) S. Nirmala, Associate Professor & HoD /
Mrs. I.M. Christina Febiula
[September 15, 2011]

PSGR Krishnammal College for Women, Coimbatore

1387

Role of Awareness Cycle in Media Planning

Swagat Kumar Rath, Lecturer
[September 15, 2011]

Shri Dhondu Baliram Pawar College of Management, Nashik

1386

Educationist perspective on rating the politicians through Holistic Electoral Competency Rating (HECR)

Dr. Harsh Purohit, Associate Professor  [September 12, 2011]

Banasthali Vidyapith, Rajasthan

1385

Customers' Attitude towards Debit Cards - A Study

Dr. M. Vasan, Asst. Professor
[September 12, 2011]

K.S. Rangasamy College of Arts & Science, Tiruchengode

1384

Positive Work Behaviour - The Need at the Time of Threat

Dr. Radhika Krishnamoorthy,
Asst. Prof & Head - Dept. of English
[September 10, 2011]

Prathyusha Institute of Technology & Management

1383

Unfair Trade Practices and its effects on Consumer

Swagat Kumar Rath, Lecturer
[September 7, 2011]

Shri Dhondu Baliram Pawar College of Management, Nashik

1382

Communication And Soft Skill as Essential Managerial skills For Small Scale Entrepreneurs: A Study

Anita Mishra, Sr. Lecturer
[September 6, 2011]

Gandhi Engineering College, Bhubaneswar

1381

Serve With A Cause

Jonaki Mahajan, Asst. Professor
[September 6, 2011]

Auro University of Hospitality & Management, Surat

1380

Talent Management - An Overview

Dr. M. Vasan, Asst. Professor
[September 1, 2011]

K.S. Rangasamy College of Arts & Science, Tiruchengode

1379

Talent Management - A Strategic HR Initiative Gaining Global Competative Advantage

Prof. Pushpalatha.V, Professor & Head-MBA  [September 1, 2011]

SJB Institute of Technology, Bangalore

1378

Yogic Management in Obesity -
An Outlook

K.D. Balaji, Asst. Professor
[August 25, 2011]

SRM University, Kattankulathur

1377

Working of Stock Exchange & Depositary Services

Rajarajeswari. L, Asst. Professor
[August 17, 2011]

Arul Anandar College, Karumathur

1376

Stock Exchange

Rajarajeswari. L, Asst. Professor
[August 17, 2011]

Arul Anandar College, Karumathur

1375

Positive Portrayal of Women in TV Ads

Kouser Noor Fathima,
Asst. Professor [August 17, 2011]

AMC Engineering College, Bangalore

1374

Quality of work life

Avjeet Kaur, Lecturer
[August 12, 2011]

K.R. Mangalam Institute of Management, Delhi

1373

Prescription Behavior of Doctors:
An Enigma for Marketers

Hemant Bamoriya, Sr. Lecturer
[August 10, 2011]

AITR, Faculty of Management Studies, Indore

1372

Irrational Behaviour of Investors: Evidences from International Literature Review

Harsh Purohit, Associate Professor and Chair-ICICI Bank Chair for BFSI /
Sarika Srivastava, Asst. Professor,
[August 2, 2011]

Banasthali Vidyapith, Rajasthan / Global Institute of Management, Gandhinagar

1371

Avoiding mystification in decision making: A strategic managerial imperative

Ms. Vijit Chaturvedi, Asst. Professor /
Dr. D.S Yadav, Asst. Professor
Professor 
[July 29, 2011]

Lingaya's University, Faridabad /
FMCA, RBS College, Agra

1370

An Analyses of Entrepreneurs and Promotion of Undertakings

Dr. Arun Kumar Singhal,
Professor  [July 28, 2011]

MIMT, Greater Noida

1369

The Power of Personal Branding for Educational Institutions

Prof. C.Ramalingam
[July 27, 2011]

Rajalakshmi Engineering College, Chennai

1368

Industrial Finance Corporation of India and Its Financial Resources

Hemant Kumar Yadav, Lecturer
[July 18, 2011]

SMS, Varanasi

1367

Drawing your inner strengths to handle Ethical Dilemmas

Jonaki Mahajan, Lecturer
[July 14, 2011]

Auro University, Surat

1366

New Trends in Leadership Practices

Arunav Banerjee, Director - Executive Education [July 12, 2011]

School of Inspired Leadership (SOIL)

1365

An analyst an Investor and vis--vis Advisor: Reliability is a concern for Investor

Dr. Arun Kumar Singhal,
Professor  [July 12, 2011]

MIMT, Greater Noida

1364

Accounting Concepts and Conventions

Dr C R S Pillai, Professor
[July 7, 2011]

Pillai's Institute of Management Studies and Research, Navi Mumbai

1363

The role of trainers in empowering women in Kerala with reference to REACH

Dr.R.Jubi, Academic Head
Ms. Shinija Nair, Resource Person
Professor 
[July 5, 2011]

REACH, Thiruvananthapuram

1362

Plan Properly for Investment in Education

Dr. Arun Kumar Singhal,
Professor  [July 1, 2011]

MIMT, Greater Noida

1361

Data Warehousing

Isha Budhiraja, Lecturer
[July 1, 2011]

K.R. Mangalam Institute of Management, New Delhi

1360

Effective Mobilization & Empowering through Sustainable Livelihood Trainings

Mr. Swagat Kumar Rath, Lecturer
[June 30, 2011]

Shri D.B. Pawar College of Management, Nashik

1359

Contemporary Issues in Accounting with special reference to Corporate Social Responsibility

Jayakumar Aswathaman, Faculty
[June 27, 2011]

Ibri College of technology, Sultanate Oman

1358

Retaining Student as a Customer in Higher Education

Dr. Narinder Tanwar,
Asst. Professor  [June 24, 2011]

B.S. Anangpuria Institute of Technology and Management, Faridabad

1357

NBFCs and its functioning

Puneet Ajmani, Asst. Professor
[June 24, 2011]

Gyan Institute of Management and Technology, Lucknow

1356

CRM - A Creative Tool in the Success of Strategy

Dr. Narinder Tanwar,
Asst. Professor  [June 22, 2011]

B.S. Anangpuria Institute of Technology & Management, Faridabad

1355

Information and Communication Technology (ICT) in Education

Ms. Manita Matharu, Asst. Professor
Dr.PunitKumar Dwivedi, Asst Professor
Ms. Neha Sharma, Asst. Professor
Ms.Arti Gautam, Asst. Professor
[June 16, 2011]

Amity University, Noida / Prestige Institute of Management and Research, Indore / Modern Institute of Professional Sciences, Indore

1354

Training in service industry:
A Futuristic perspective

Ms. Vijit Chaturvedi, Asst. Professor /
Dr. D.S. Yadav, Asst. Professor
[June 9, 2011]

Lingaya's University, Faridabad / R.B.S. College, Agra

1353

Pension funds & Equity

Shweta D. Vakil, Lecturer
[June 8, 2011]

YMT College of Management,
Navi Mumbai

1352

Cognizance of E-Banking in Rural Areas

S. Anitha, Lecturer
[June 8, 2011]

Indus Business Academy, Bangalore

1351

Job Satisfaction: A key to establishing a healthy Organizational Environment

G. Suresh Krishna,
Research Scholar  [June 7, 2011]

Anna University of Technology, Madurai

1350

Weblog

Isha Budhiraja, Lecturer
[June 3, 2011]

K.R. Mangalam Institute of Management, New Delhi

1349

Corporate Governance: Lessons from the Past and Challenges Ahead

Mrs. Vineeta Agrawal, Lecturer
[June 2, 2011]

KIIT College of Engineering, Gurgaon

1348

"Respondents View on Emotional Marketing" (A Case Study of Durable and Non Durable Products in Mirzapur City)

Javed Alam Sheikh, Sr. Lecturer
[June 1, 2011]

Ghanshyam Binani Academy of Management Sciences, Mirzapur

1347

Interactive White Board: Innovative Tool for Training in Business Sector

Archana Sharma, Asst. Professor
[May 27, 2011]

IIMT Engineering College, Meerut

1346

Tax Reforms in India

Stuti Gupta, Asst. Professor
[May 27, 2011]

Gyan Institute of Management and Technology, Lucknow

1345

Couselling- A Way to Retain Employees in Corporate

Smita Khare, Asst. Professor
[May 24, 2011]

IIMT Engg. College, Meerut

1344

Personal and Organizational Strategies for Handling Stress

Surbhi Dewan, Asst. Professor
[May 21, 2011]

IIMT Engineering College, Meerut

1343

Self and Success

Ghausia Mushtaq, Asst. Professor
[May 21, 2011]

Gyan Institute of Management and Technology, Lucknow

1342

Personality Profiling in Recruitment

Megha Mahajan, Lecturer
[May 14, 2011]

YMT College of Management, Kharghar

1341

Infra Index

Shweta Vakil, Lecturer
[May 7, 2011]

YMT College of Management

1340

Employee Branding: A Competitive Edge

Susmita Sarkar, Lecturer /
Sunit Lakra, Lecturer
[May 4, 2011]

Dayananda Sagar Business School /
Don Bosco Institute of Biosciences and Management Studies, Bangalore

1339

Rural Retail Marketing: Innovation and Creativity

Nihar Mohapatra, Research Scholar
[May 3, 2011]

North Orissa University, Baripada

1338

BRICS: Rise of New Super Power

Dr. Pavnesh Kumar,
Associate Professor  [April 21, 2011]

IILM - Academy of Higher Learning, Lucknow

1337

Societal Marketing Concept

Ashish Kumar, Asst. Professor
[April 16, 2011]

SAMS, Varanasi

1336

Interest Free Banking Model: Indian Perspective

Dr. Pavnesh Kumar,
Associate Professor  [April 12, 2011]

IILM-Academy Of Higher Learning, Lucknow

1335

Stress Management of Diabetic Patients: An empirical study

Ms. Sapna Malviya, Sr Asst. Professor
Dr. Punit K. Dwivedi, Sr Asst Professor
[April 11, 2011]

Modern Institute of Pharmaceutical Sciences, Indore / Modern Institute of Professional Studies, Indore

1334

Thinking Mind: the art of Self Branding

Prof. Sunil V. Chaudhary
[April 8, 2011]

SEMCOM, V.V.Nagar, Anand

1333

Green Recruitment

Ms. Prachi Sharma, Asst. Professor
Mr. Robin Neema, Asst. Professor
[April 8, 2011]

Modern Institute of Professional Studies, Indore

1332

E-tailing - Exploring New Horizon in Apparel Retailing

Hemanth Y, Faculty
[April 6, 2011]

Al-Ameen Institute of Management

1331

Loan Against Gold - The new financial El Dorado

Dr. Pavnesh Kumar,
Associate Professor  [April 6, 2011]

IILM - Academy of Higher Learning, Lucknow

1330

Consequences of Stress

Saxena Sandeep, Lecturer
[April 1, 2011]

Apex Institute of Technology, Rampur

1329

Technology Transfer in Apparel Industry: A Study of Sanganer Printing sector of Rajasthan

Suresh Kumar Sharma, Asst Professor
Hemlata Manglani, Asst Professor
[April 1, 2011]

Central University of Rajasthan

1328

Innovative Practices of Information Systems and Its Impact over Supply Chain Management

Dr. V.T.R. Vijayakumar, Professor & Head / Ms. S. Angel Raphella,
Asst. Professor & Head
[April 1, 2011]

St. Xaviers Catholic College of Engineering, Tamil Nadu / Scad College of Engineering & Technology, Tamil Nadu

1327

Retention of Qualified Lecturers in Teachers' Educational Institutions in Haryana - A Big Challenges to Governance of Institutes

Dinesh Tiwari, Director
[March 29, 2011]

MKM Group of Colleges, Hodal

1326

Impact of Shopping Experience in Retaining Customer Loyalty - A Case Study of Shoppers Stop

Mahesh Gowda S, Lecturer
[March 29, 2011]

SJB Institute of Technology, Bangalore

1325

Performance Assessment & Role of Rural Banks in Rural Development: Special reference to SIDBI

Mr. Punit Kumar Dwivedi, Research Scholar / Dr. Dinesh Sharma, Professor / Mrs. Jailaxmi Mishra, Academic Associater [March 29, 2011]

University of Lucknow /
Indian Institute of Management, Ahmedabad

1324

Knowledge Management (KM) with focus on CRM

N. Priya, Lecturer
[March 24, 2011]

Shirdisai Engg. College, Bangalore

1323

Corporate Social Responsibility -
A Plus Point To Prosper

Ms. K.B. Sridevi, Asst. Professor
[March 21, 2011]

Fatima College, Madurai

1322

Recent Trends in Financial Innovation towards Nurturing the Growth of Capital Markets in Indian Corporate

Mr. P. Aranganathan, Asst. Professor
Miss. T.Sarunya, Final MBA
[March 19, 2011]

M.I.E.T. Engineering College, Trichy

1321

An Analysis of the Leadership style prevalent in the software industry in India

H.S. Shekar, Lecturer
[March 16, 2011]

SJB Institute of Technology, Bangalore

1320

Talent Acquisition and Retention: Critical Aspects of Talent Management System

J. Sheeba Rosaline, Lecturer
[March 15, 2011]

Xavier Institute of Management and Entrepreneurship, Bangalore

1319

Brand Relevance Practices in Rural India (A Case Study of Hindustan Unilever)

Javed Alam Sheikh, Sr. Lecturer
[March 11, 2011]

Ghanshyam Binani Academy of Management Sciences, Mirzapur

Article No. 1319 has been removed upon request of Author

1318

Word of Mouth the Next best ad tool

Mr. Bharath T.S, Lecturer
[March 11, 2011]

SJB Institute of Technology, Bangalore

1317

Career in Investment Management - The Safe Heaven of the Financial Market

Vinaychandra M. Mahendrakar, Founder and Chairman
[March 11, 2011]

IBMR Group of Institutes of India, Gurgaon

1316

Education System in Private B-School: With Special Reference to Indore City

Mr.Upendra Singh Panwar,
Asst. Professor
Mr. Robin Neema, Asst. Professor
Lt. Col. (Retd.) Dr.V.K.Gautam, Professor  [March 5, 2011]

Modern Institute of Professional Studies, Indore

1315

Bancassurance: A Perspective

Dr. G Bharathi Kamath, Professor
[February 28, 2011]

Srinivas School of Business, Mangalore

1314

Placement Support Event: A Case for Management Institutes

D.V. Ramana Murthy, Sr. Faculty
[February 26, 2011]

The Hindu College, Machilipatnam

1313

Product Marketing Strategies for an Entrepreneur during 21st Century

Prof. C.Ramalingam
[February 24, 2011]

Rajalakshmi Engineering College, Thandalam

1312

Art of Creating an Apt Impression

K.B. Sridevi, Asst. Professor
[February 24, 2011]

Fatima College, Madurai

1311

The Purpose and Emerging Issues in the Development of Self Help Group

V. Tamilselvi, Lecturer
[February 22, 2011]

NPR college of Engineering and Technology, Natham

1310

CRM - A Boon in Insurance

Dr. N. Subburaj, Professor
[February 22, 2011]

St. Michael College of Engineering and Technology, Kalayarkoil

1309

Facilitating and Support Services in Institutions of Higher Learning

D.V.Ramana Murthy, Sr. Faculty
[February 22, 2011]

The Hindu College, Machilipatnam

1308

E-Training: A Solution to Current Issues in Training and Development

J. Sheeba Rosaline, Lecturer
[February 22, 2011]

Xavier Institute of Management and Entrepreneurship, Bangalore

1307

Corporate Social Responsibility Management In India

Mini Amit Arrawatia,
Asst. Professor  [February 18, 2011]

Arya Institute of Engineering and Technology, Jaipur

1306

Training Games: Enhancing Skill Development

D.V. Ramana Murthy, Sr. Faculty
[February 17, 2011]

The Hindu College, Machilipatnam

1305

E-Governance for Rural Development

Swati Bhatt, Sr. Lecturer
[February 15, 2011]

SRM University, Ghaziabad

1304

Customer Relationship Management

Soumyamoy Maitra, Lecturer
[February 11, 2011]

D.B. Pawar College of Management

1303

Green Marketing- As a Tool of Corporate Social Responsibilities

Javed Alam Sheikh, Sr. Lecturer
[February 11, 2011]

Ghanshyam Binani Academy of Management Sciences, Mirzapur

1302

Leading with Strategic Foresight and Certainty

Mrs Mamatha J, Lecturer
[February 3, 2011]

S.J.B. Institute of Technology, Bangalore

1301

Organised Retailing and Role of CRM in Vishal Megamart, Hyderabad

Prof. Dr. Dinesh Sharma, Professor /
Dr. Jailaxmi Mishra (Sharma), Academic Associate /
Mr. Punit Kumar Dwivedi, Research Scholar  [February 1, 2011]

University of Lucknow /
IIM (Ahemedabad)

 

Faculty of Management Institutes can send articles, their views or experiences at info@indianMBA.com
which could be shared with others under their authorship. Please ensure that copyright material is
properly referenced.

     

All the above articles and papers are copyright materials of the respective authors and are reproduced on IndianMBA.com with permission.
Reproduction in any form, electronic or print is forbidden without obtaining permission.

       

For more FACULTY COLUMN PAGE go to ...
Articles No. 1-99 / Articles No. 100-199 / Articles No. 200-299 / Articles No. 300-399 / Articles No. 400-499 / Articles No. 500-599
Articles No. 600-699 / Articles No. 700-799 / Articles No. 800-899 / Articles No. 900-1000 / Articles No. 1001-1100
Articles No. 1101-1200 / Articles No. 1201-1300 / Articles No. 1301-1400 / Articles No. 1401-1500 / Articles No. 1501-1600
Articles No. 1601 Onward

 

Faculty Column Main Page

 

Occasional Papers and Articles on Management by MBA Students

 

Important Note :
Site Best Viewed in
Internet Explorer OR Opera
in 1024x768 pixels
Browser text size : Medium