IMT Ghaziabad hosts 4th AIM-AMA Sheth Foundation Doctoral Consortium; promotes research and
academic excellence in India

~The consortiumfeatured a galaxy of marketing gurus from elite institutions of the world who mentored young faculty and doctoral fellows ~

~With the theme 'Engaging in a Connected World', the consortium brought internationally-renowned professors, scholars, thought leaders and research scholars on a single platform~

~'Research Dating', a unique initiative was applauded by the national and international scholars for its innovative and engaging approach~ 

Ghaziabad/New Delhi, January 11 2016: IMT Ghaziabad, India's premier B-school successfully hosted the4th AIM-AMA Sheth Foundation Doctoral Consortium, one of the biggest knowledgesharing and international collaboration platforms for research scholars in the world. The 3-day consortium brought together more than 50 internationally renowned professors and an equal number ofresearch scholarsfrom various countries including US, UK, Canada, China, Singapore, Australia, Germany, Netherlands and India.

Consortium co-chair, Dr. Jagdish N. Seth from Emory University, applauded the arrangements and the effort put by IMT to make this consortium memorable for scholars. Dr. Sheth said that one of the most critical issues facing India is the shortage of good faculty. The aim of the Academy of Indian Marketing (AIM) along with Sheth Foundation and American Marketing Association (AMA) is to nurture research scholarsand facilitate their transformation into excellent professors and teachers. The world is looking at Indian talent and platforms like Doctoral Consortium bring an added advantage and help in guiding the talent in right direction.

The consortium hosted a stellar line up of national and international marketing personalities including Dr. Amitava Chattopadhyay, INSEAD, Singapore; Dr. Constantine Katsikeas, University of Leeds; Dr. Denish Shah, Georgia State University; Dr. A. Parsuraman, University of Miami; Dr. Ritu Mehta, IIM Kolkata; Dr. Russell W. Belk, Schulich School of Business; Dr.Ya-Ping Chang, HUST, Wuhan China; Dr. Jeff Boichuk, University of Virginia, among others. The eminent scholars from elite institutions addressed the young faculty participants and doctoral fellows in various formal and informal sessions.

The sessions highlighted the valuable insights of the experts on various domains of the marketing discipline including branding, retailing, consumer behaviour, entrepreneurship, new product development and customer relationship to name a few. Explaining the theme of the consortium, 'Engaging in a Connected World', consortium co-chairDr. V. Kumar from Georgia State University, said that for next 20 years, the term "engagement" will be a primary catalyst that will impact the world business scenario tremendously.

Speaking on the occasion, Dr.Surinder Batra, Dean (Academics), IMT Ghaziabad said, "It is a great privilege for IMT to organize this marquee event. The consortiumis a great platform for Young Doctoral Fellows to interact with world's top-notch scholars and get to know the process of getting published in a scholarly journal. IMT feels honoured to welcome a galaxy of luminaries from across the world and introducing a new paradigm of knowledge and talent promotion. By hosting this one-of-its-kind initiative in India is a part of IMT's quest to promote research and academic excellence in the field of marketing."

The 'Research Dating' session, a unique concept introduced by the organizers, received a remarkable response for its innovative and engaging approach towards research-based interaction among mentors and their mentee. In this unique session, doctoral students and young faculty participants received feedback from experienced faculty on their preferred research topic.Speaking about the session, Dr. V. Kumar said that 'Research Dating' or 'Speed Dating' helps in opening the mind of the doctoral fellows and chisels their approach toward research. It facilitates informal interaction with top professors who guide them on their research journeys.Sharing his experience, Mr. Ganesh B.E., one of the research fellows who is working on the topic of Political Branding said that the session provided him valuable feedback from top scholars in the world and helped him network with top minds.

About IMT Ghaziabad:

IMT Ghaziabad is a top ranked business school with more than 35 years of legacy. It has been consistently ranked top 10 by various credible ranking agencies like Business Today, Business World, CRISIL, Careers360, CNBC TV 18 etc. It has the most extensive and exclusive industry partnerships in the B school arena today. In the words of IMT's President Shri Kamal Nath "The world is shrinking. The corporate world even more so. Economies across the globe are rapidly integrating into a mega world economy. In this era of strategic alliances, joint ventures and unpredictable market conditions cross-cultural capabilities combined with visionary leadership are requisites for worldwide Corporates. Clearly the need of the hour is LEADERS with a global perspective on economic, technological, cultural and political interfaces with business."

IMT offers its students the best-in-class management education and industry knowledge. The Institute transforms its students into global business leaders who are capable of handling big roles within business, social, economic, political, and cultural contexts.

The academic and research environment at IMT Ghaziabad attracts the most competent, qualified and experienced faculty from both academia and industry. The institute today has a strong team of 60 highly qualified, research-oriented, full-time faculty members with a strong desire for learning. To enhance the cross-cultural learning of the students, we also have 9 adjunct faculty members from the USA, UK and India. These international faculty members spend significant time at IMT Ghaziabad teaching and working with our resident faculty. The faculty at IMT Ghaziabad keep themselves abreast of the latest developments in content and pedagogy of management education and Executive Learning and Development (ELD).

For More Information:
Astha Kalra Asst. Manager IMT, Ghaziabad; Email:
Jyotsna Aneja - Percept Profile
Garima Singh - Percept Profile


Source: By E-mail (January 11, 2016)

Published on on January 11, 2016


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