

INTRODUCTION
Liberal education is a
journey into the realms of knowledge, social awareness, personal development and individual well-being. It nurtures and fosters individuals, who are grounded in good values and possess the ability to experience the world from a richer
perspective. Individuals, who are culturally and socially aware. Individuals, who have employable skills including the ability to think for themselves, communicate effectively and the capacity for lifelong learning.
Indira J. Parikh
President
FLAME
PHOENIX COMMERCIAL COMPLEX, 401, 4TH FLOOR, BOAT CLUB ROAD, PUNE-411 001
CONTACT: (M) 09960281817 / 09373085373 / 09373085375
CONTACT NUMBER: 020-26134411, 26052560
E-MAIL:
admission@flame.edu.in WEBSITE:
www.flame.edu.in
THE FACULTY |
|
Name |
Qualification / Information |
Aney Mahesh |
National Award winning cinematographer, director and ad-film-maker. He received the National Award for his work for
Hindi feature film "Swades" (2005) as Director of Photography. FTII graduate. |
Dang Vinita Mohoni |
PGDM (IIM Ahmedabad) |
Das Shukla |
A post graduate from the University of Georgia, USA, and a diploma holder in television production from the Film and
Television Institute of India, Pune Shukla has been making films for over 25 years and been deeply involved with Television industry. |
Datta Goutam |
BTech (Hons) (IIT, Kharagpur), PGDM (XLRI, Jamshedpur) PhD (Northwestern University) |
Desai Vikas |
Vikas is a Gold Medalist in Film Direction from FTII, Pune; a filmmaker active in all streams of filmmaking – feature films, TV serials, ads and corporate films. He is also a co-director, co-writer, co-editor of several Hindi Feature Films including "Shaque" (also Co-producer), "Gehrayee", "Sitam" & the co-editor of films including "Masoom" and "Vanshavriksha". His TV work includes directing and co-writing serials such as "Terah Panne", "Rakshak", "Ummeed" "Jhoota Sach" besides "Rishtey" and "Star Bestsellers". He was a Producer and director of commercials including campaigns for Lakme, Voltas, Bajaj, Wheel, Surf, Lifebouy Plus etc. Winner of the AAAI Award for Ad Film on Indian Express, Vikas is a Jury Member for various Film & TV Awards, member of Faculty at Xavier's Institute Of Communication, Mumbai, FTII, Pune and Satyajit Ray Film Institute, Kolkata. He conducts Film Making Workshops for various groups at various levels from Architecture Colleges & Rotarians to school children. A generation of young and successful film makers has been inspired by his teaching. |
Dholakia Archana |
MA (MSU, Baroda), Ph D (MSU, Baroda) |
Dhru Amal |
FCA, PGDM (IIM Ahmedabad) |
Gupta Nirmal |
MBA (Rajasthan), PhD (Rajasthan) |
Kaul Asha |
MA (Kanpur), PhD (IIT, Kanpur) |
Korgaonkar MG |
B E (Bombay), MTech (IIT Bombay), Ph D (IIT Bombay). |
Laha Arnab |
MStat (Indian Statistical Institute), PhD (Indian Statistical Institute) |
Mulay Preeti |
M Tech (JNTU Hyderabad), MS (Wayne State University, Detroit) |
Nakhate Samar |
Prof Nakhate is the former Dean of Film & Television Institute of India and involved with teaching cinema and television to students of this country for over 20 years. One of the best-known teachers across India, Prof Nakhate has been involved with designing curriculum and syllabi for several well-known institutes across the country. At present he is an independent media consultant based in Pune and deeply involved with theatre and in organizing film festivals at national and international levels in addition to his academic pursuits. |
Parikh Indira |
Prof Parikh, MEd (Rochester, NY, USA) and PhD (Gujarat), was a faculty member at IIM Ahmedabad for over 30 years and
Dean from 2002 to 2005. She has also taught at INSEAD, Fontainebleau (France) and Texas A&M University. |
Patel Rajendra |
PGDM (IIMA), ACA, AICWA. |
Ravindra GS |
BTech (BHU-IT), PGDBM (XLRI, Jamshedpur), Ph.D. (Texas, Austin) |
Shingi P M |
Prof Shingi has a doctorate in management with over 32 years of teaching experience. He has been associated with IIM
Ahmedabad during his tenure as Dean as well as Officiating Director of the Institute. |
Singh Gagandeep |
Prof Singh is an alumnus of IIM, Ahmedabad, having completed his Post Graduate Diploma in Management in 1994. He is
also a Fellow with Sumedhas Academy for Human Context, working in the area of human behavior across individuals, teams, and communities. |
Singh Hemendra |
Prof Hemendra Singh is a Mechanical Engineer with Post Graduate qualification in management from IIM Bangalore. He is
also pursuing his PhD in management, has rich corporate experience in Organizations like Bharat Forge, KSB Pumps, Meghraj Securities, Kinetic Lease and Finance and 5 M Consultants for twenty-one years. |
Vadalkar Suniti |
She is a graduate from Sir JJ Institute of Applied Art, Mumbai, has done her copy writing from AAAI, is a recipient of
the National Ashok Jain Award from Bennett and Coleman (Times of India Group) and also of Maharashtra State Art Award 1986-87. |
Vanarase Vidyanidhee (Prasad) |
V S alias Prasad Vanarase is a graduate of the National School of Drama (NSD), New Delhi. He has directed more than 50
plays and short plays in Marathi, Hindi, Konkani, Kannada and English. He has also translated and adapted plays in Marathi. He has gained proficiency in three interrelated areas - Direction, Administration and Management of arts
and Applied Arts. His versatility has enabled him to work with amateurs as well as seasoned professionals. |
Vasavada Mukul |
B Tech (IIT Bombay) and FPM (IIM Ahmedabad) |
Vazé Achyut |
Prof VazĄ is a media professional with over 20 years of track record that includes producing over 2000 hours of highly
rated TV programming, several awards from the RAPA and other prestigious bodies and heading successful production houses in Mumbai. He is also a known playwright-director of the Marathi experimental stage. |
Zankar Anil |
Prof Zankar has taught film direction, film analysis, film history and film theory at the FTII for many years where he was also a member of the Academic Council. He has also been conducting the popular Film Appreciation programs at the FTII. He has designed and conducted film courses for IB students in India and was a member of the committee that drafted the syllabus for the IB Film Course at Cardiff [UK]. He has received critical acclaim for his screenplays, short films and books and articles on cinema and television. Currently he is the Coordinator for the UNDP/ Planning Commission project called "Films for Human Development". |
THE CORE TEAM |
|
Parag Shah, |
An entrepreneur extraordinaire, Shah has special interest in the pursuit of knowledge and has made FLAME his life's
dream. |
Indira J. Parikh |
Prof Parikh, M.Ed. (Rochester, NY, USA) and Ph.D (Gujarat), was a faculty member at IIM Ahmedabad for over 30 years and
Dean from 2002 to 2005. She has also taught at INSEAD, Fontainebleau (France) and Texas A&M University. |
Shingi P M |
Prof Shingi has a doctorate in management with over 32 years of teaching experience. He has been associated with IIM
Ahmedabad during his tenure as Dean as well as Officiating Director of the Institute. |
Achyut Vazé |
Prof VazĄ is a media professional with over 20 years of track-record that includes producing over 2000 hours of highly
rated TV programming, several awards from the RAPA and other prestigious bodies and heading successful production houses in Mumbai. He is also a known playwright-director of the Marathi experimental stage. |
THE BEGINNING
Foundation for Liberal And Management Education (FLAME), a Section 25 (Not for profit) Company
was founded in 2004, by a group of individuals with a desire to give something back to society. The concept of an undergraduate School of Liberal Education, and a School of Business emerged after discussions on the lacunae in the current
education system with intellectuals, students and heads of educational institutions.
The mandate that emerged for FLAME was very clear:
* To offer a flexible pattern of education that encourages interdisciplinary studies
* To give students a broad and diverse view of the world as opposed to a narrow and specialized one
* To nurture individual abilities, and develop skills needed to be good team players and leaders of organizations, societies and nations.
* To encourage students to take up research
* To blend traditional values with liberal education, and revive the 'Guru-Shishya' ethos by having an active mentorship program.
FLAME CAMPUS
The FLAME campus is located in a
beautiful green valley in the Sus – Lavale area, near Pune in Maharashtra in the Sahyadri range of mountains. The site is 13 km from Pune University, 30 km from Pune Railway Station and 35 km from Pune Airport. Access to the campus is through
a short 2.5 km link road from the Mumbai-Pune Highway.
The campus is surrounded by mountains, has its own perennial water-bodies and lush greenery.
The philosophy behind selecting the site and its entire design is to create a
space where the mind can roam into the world of ideas, foster the spirit of enquiry and nurture a learning environment.
HIGHLIGHTS
* Area: Approximately 110 Acres.
* The footprint of the buildings is not more than 20% of the total area.
* Vastu Shilp Consultants, one of the most renowned architectural firms in India,
headed by Dr Balkrishna V Doshi and Architect Rajeev Kathpalia, are designing the Campus and the Master Plan.
* The entire Campus is eco-friendly and has its own water harvesting, water recycling, and solid waste management systems.
* A
large Library Complex, measuring approximately 60,000 sq. ft, with a holding capacity of 1,50,000 volumes is planned. The library also has books, films, documentaries and TV shows in digital form and access to journals on the Internet.
Students, faculty and also the citizens of Pune have access to this Library, which we expect will soon be the "Pride of Pune."
* A studio complex equipped with state of the art shooting and post-production facilities including non-linear
digital editing and audio-recording suites.
* A performing art studio and a visual art studio.
* Amphitheaters for open air performances.
* A Language Lab, an Anthropology Lab.
* Modern Physics, Chemistry and Biology Labs.
* All
classrooms with wireless computer networks, video projection systems, acoustic management and air conditioning.
* All students and faculty members are given laptops and have a 24 hrs access to internet and intranet in a WiFi environment.
* Ample space and infrastructure for research initiatives
* Residential facilities for students and faculty and guesthouses for international faculty.
* A state-of-the-art auditorium for performances, guest speakers, cultural and art events is also planned.
* Sports facilities with both indoor and outdoor sport facilities with ample playgrounds for students, gymnasium and swimming pool.
* All basic services like Laundromat, provision store, bookstore, photocopying facilities, infirmary, ambulance, bus service, coffee shop and restaurant.
* Round-the-clock security system
* Swipe card system for cashless transactions in cafeteria, bookshops, library etc.
* All roads lined with trees and flowerbeds.
* No traffic, no noise zones on the Campus.

Subject |
No of Sessions |
Credit Points |
Elective Subjects |
Trimester 1: |
|||
Quantitative Methods 1 |
20 |
2 |
|
Operations Management 1 |
20 |
2 |
|
Managerial Accounting & Control 1 |
30 |
3 |
|
Economic Analysis |
30 |
3 |
|
Individual and Group Processes |
30 |
3 |
|
Introduction to Computers |
20 |
2 |
|
Written Analysis and Communication 1 |
10 |
2 |
|
Humanities or Creative Arts |
30 |
3 |
|
Foreign Language |
20 |
2 |
|
210 |
22 |
||
Trimester 2: |
|||
Quantitative Methods 2 |
30 |
3 |
|
Finance 1 |
30 |
3 |
|
Marketing 1 |
30 |
3 |
|
Managerial Accounting & Control 1 |
30 |
3 |
|
Economic Environment and Policy 1 |
30 |
3 |
|
Human Resources Management |
30 |
3 |
|
Spoken Business Communication |
10 |
1 |
|
Operations Management 2 |
20 |
2 |
|
Foreign Language |
20 |
2 |
|
230 |
23 |
||
Trimester 3: |
|||
Quantitative Methods 3 |
20 |
2 |
|
Finance 2 |
30 |
3 |
|
Marketing 2 |
30 |
3 |
|
Management Information Systems |
20 |
2 |
|
Economic Environment and Policy 2 |
30 |
3 |
|
Written Analysis and Communication 2 |
10 |
2 |
|
Organizational Dynamics |
20 |
2 |
|
Strategy Formulation & Implementation 1 |
10 |
1 |
|
Humanities or Creative Arts |
30 |
3 |
|
200 |
21 |
||
640 |
66 |
||
Trimesters 4 to 6 (Year 2) |
|||
18 subjects @ 3 credits |
540 |
54 |
|
Summer Project: 6 to 8 weeks |
12 |
||
Total for 2 years |
132 |
||
FLAME School of Business
FLAME School of Business is anchored in the concept
of liberal education. The programs offered by the School cover all the areas in management sciences such as marketing, finance, organizational behavior et al and in addition cover areas in humanities, social sciences, creative arts and sports
for a genuinely well rounded and wholesome development of the students.
OBJECTIVES:
* To equip students with conceptual and inter-personal skills for effective managerial decision-making
* To inculcate in students, a sense of social purpose that will permeate their decision making
* To encourage and help develop entrepreneurial and leadership capabilities enabling them to respond to changes and contribute to their
organization.
* To nurture standards for professional excellence, integrity, honesty, and fairness.
* To actively seek diversity in both faculty resources and student profiles
* To develop committed and responsible executives and
leaders who will respond effectively to the fast changing world.
THE PGDM (BUSINESS MANAGEMENT) PROGRAM
HIGHLIGHTS:
* Two year full-time residential program
* Anchored in Liberal Education for holistic growth and development
* Renowned national and International faculty
* Flexibility in timing and choice of subjects
* Participative learning
* Contextual teaching with practical relevance
* Mentoring by faculty
* Interface with Industry provided by the training and development activities of COGE.
FLAME School of Communication
INTRODUCTION:
Communication plays a critical role in all spheres of life. FLAME School of Communication
has been set up to meet the long-felt need for providing high quality education in the art and science of communication.
The School offers options for studying at undergraduate and post-graduate levels in areas ranging from filmmaking,
television, broadcast journalism to internet and new media. The courses cover creative and technical as well as business and management aspects of the industry. The pedagogy focuses on hands-on project work besides classroom instruction from
practitioners in the field. Given the rapidly growing media industries (especially television, cinema and broadcast journalism), career prospects in the field are considered very bright.
OBJECTIVES:
The objectives of setting up the FLAME School of Communication are:
* To create a platform for learning the art and science of communication and media
* To create an environment that encourages students to explore new ideas in
content and form, and to experiment and re-examine ideas on an on-going basis
* To encourage students to use the knowledge base, skill-set and attitude-set acquired as responsible global citizens
* To enrich the field of communications
and media by research and other developmental activities and by creating a platform form interaction between practitioners in the field at different levels.
PGDM IN COMMUNICATIONS
HIGHLIGHTS:
* Two year full time residential program
* Covers management, business, creative and technical aspects
* Excellent faculty both from academia and industry
* Focus on hands-on, project-centric training
* Wide specialization options
* Opportunity to learn from known practitioners of the art
* State-of-the-art equipment, studios and facilities
* A genuinely creativity-friendly environment
* Unique pedagogy that encourages experimentation at all levels
* Bright career prospects in sunrise industries.
COURSE DETAILS:
Of the 900 classroom instruction hours visualized over the two years, 40 per cent deal
with management sciences, 40 per cent with the craft of different media and 20 per cent with other subjects.
Management courses are from areas such as marketing, market research, advertising, managerial accounting, finance,
organizational behavior, production management.
Media craft courses are from areas such as screenwriting, directing, cinematography, editing, production design and the sectors covered include cinema, television, advertising, broadcast
journalism, radio, internet and new media.
The anchoring in Liberal Education is provided to students by offering courses in humanities, social sciences and creative arts including theatre, painting, and music. The School
also offers audit courses in personal and social skills, sports, Yoga and social work with NGOs.
Subjects offered in different trimesters along with the no of sessions and credit points are summarized below:
Sr |
Subject |
Area |
No of Sessions |
Credit Points |
Assessment |
Trimester 1 |
|||||
1 |
Screenwriting 1 |
CRAFT |
24 |
2 |
|
2 |
Video Production 1 |
CRAFT |
24 |
2 |
|
3 |
World Cinema 1 |
CRAFT |
12 |
1 |
|
4 |
Indian Cinema 1 |
CRAFT |
12 |
1 |
|
5 |
Marketing 1 |
MGT |
24 |
2 |
|
6 |
Managerial Accounting & Control 1 |
MGT |
24 |
2 |
|
7 |
Individual & Interpersonal Processes |
MGT |
24 |
2 |
|
8 |
Select Computer Applications |
OTH |
12 |
1 |
|
9 |
Creative Arts 1 |
OTH |
12 |
1 |
|
10 |
Humanities 1 |
OTH |
12 |
1 |
|
180 |
15 |
||||
Trimester 2 |
|||||
1 |
Screenwriting 2 |
CRAFT |
24 |
2 |
|
2 |
Video Production 2 |
CRAFT |
24 |
2 |
|
3 |
World Cinema 2 |
CRAFT |
12 |
1 |
|
4 |
Indian Cinema 2 |
CRAFT |
12 |
1 |
|
5 |
Marketing 2 |
MGT |
24 |
2 |
|
6 |
Managerial Accounting & Control 2 |
MGT |
24 |
2 |
|
7 |
Business Economics |
MGT |
24 |
2 |
|
8 |
Written Analysis & Communication |
OTH |
12 |
1 |
|
9 |
Creative Arts 2 |
OTH |
12 |
1 |
|
10 |
Humanities 2 |
OTH |
12 |
1 |
|
180 |
15 |
||||
Trimester 3 |
|||||
1 |
Directing 1 |
CRAFT |
24 |
2 |
|
2 |
TV Programming 1 |
CRAFT |
24 |
2 |
|
3 |
Broadcast Journalism 1 |
CRAFT |
24 |
2 |
|
4 |
Market Research |
MGT |
24 |
2 |
|
5 |
Finance |
MGT |
24 |
2 |
|
6 |
Business of Film-making |
MGT |
24 |
2 |
|
7 |
Business Law |
OTH |
12 |
1 |
|
8 |
Creative Arts 3 |
OTH |
12 |
1 |
|
9 |
Humanities 3 |
OTH |
12 |
1 |
|
180 |
15 |
||||
Trimester 4 |
|||||
1 |
Directing 2 |
CRAFT |
24 |
2 |
|
2 |
TV Programming 2 |
CRAFT |
24 |
2 |
|
3 |
Broadcast Journalism 2 |
CRAFT |
24 |
2 |
|
4 |
Advertising & Ad Films |
MGT |
24 |
2 |
|
5 |
Management Information Systems |
MGT |
24 |
2 |
|
6 |
Organizational Dynamics |
MGT |
24 |
2 |
|
7 |
Technology in Mass media |
OTH |
12 |
1 |
|
8 |
Mass Media and Law |
OTH |
12 |
1 |
|
9 |
Language 1 |
OTH |
12 |
1 |
|
180 |
15 |
||||
Trimester 5 |
|||||
1 |
Screenwriting 3: Graduation Project |
CRAFT |
24 |
2 |
|
2 |
Production Management |
CRAFT |
24 |
2 |
|
3 |
Internet & New Media |
CRAFT |
24 |
2 |
|
4 |
Business Strategy |
MGT |
24 |
2 |
|
5 |
Human Resource Management |
MGT |
24 |
2 |
|
6 |
Business of TV Programming |
MGT |
24 |
2 |
|
7 |
Presentation & Interview Skills |
OTH |
12 |
1 |
|
8 |
Rights & Responsibilities of Media Pros |
OTH |
12 |
1 |
|
9 |
Language 2 |
OTH |
12 |
1 |
|
180 |
15 |
||||
Trimester 6 |
|||||
|
Graduation Project |
|
|
20 |
|
Trimester Project Work |
25 |
||||
Summer Project Work |
10 |
||||
|
|
|
|
130 |
|
GOVERNING BODY MEMBERS
ADVISORY COUNCIL |
|
Ms Anu Aga |
Former Executive Chairperson of Thermax India |
Dr Kiran Datar |
Noted Educationist and Former Dean of Colleges, University of Delhi |
Dr Bakul Dholakia |
Noted Economist and Director, IIMA |
Dr BV Doshi |
World renowned Architect |
Dr Seyed E Hasnain |
Vice Chancellor Hyderabad University |
Ms Sanjna Kapoor |
Director, Prithvi Theatre |
Dr Anand Karandikar |
Chairman, Metric Consultancy Ltd. |
Dr Pradyumna Kaw |
Eminent Physicist, Director Institute of Plasma Research, Ahmedabad |
Dr Shreeram Lagoo |
Eminent theatre and film personality |
Dr RA Mashelkar |
Director General Council for Scientific & Industrial Research |